Ravi heard about Romulus from his sister, a classmate of Krishna’s at MIT. His Harvard Medical School-backed vision of innovating in men’s health resonated. “As ridiculous as it may sound, men are a great demographic too, and we don’t necessarily see as much innovation focused on this segment,” says Krishna. “MHB Labs was our second company that specifically targeted men.” The company’s combination of medical and cosmetic value for its end users was a theme we understood well, and we became the first institutional partner for the company.
Romulus value in action: Engineering. MHB Labs found a market niche that requires a better product, then found a way to engineer this solution using proprietary methods. This capital-efficient and risk-mitigated approach could be useful for the broader men’s health space.